Reputation is about what others see the organisation as, instead of what it is or aspires to become. Enhancing reputational value and safeguarding it requires a concentrated effort across the life-cycle of reputation development.

Social media can not only introduce reputation risks but cybersecurity concerns as well. To address these threats, organisations should develop methods to screen for potential problems and effective social media policies that establish appropriate expectations for employees’ social media conduct.

Risks associated with the pandemic have changed the risk profile of the world. While the disease and pandemics don’t make it into the top five risks of the 2021 Airmic survey, risk connectivity means that every risk in the Airmic top ten has been and continues to be touched by the pandemic and its systemic effect.

The fourth publication in our acclaimed “Roads to” thought leadership series is focused on the concept of corporate purpose within a shifting business and risk environment. Corporate purpose has risen up the agenda over the past decade. Roads to Repurposing is an in-depth examination of the concept, aimed at business leaders, policymakers and risk professionals. The report looks at what is being covered under the label ‘corporate purpose’ and ‘repurposing’, why these ideas have acquired such an urgency within the business world, and how companies are applying and using them to improve their business performance and manage risk.